My family likes Sun Chips. And we dutifully bought the new biodegradable bag and placed it on the shelf in the cabinet with the other chips.
But our kids, as well as a bunch of consumers, noticed that the new bag is NOISY. Apparently, parent company Frito-Lay fears customer backlash after being mocked with YouTube videos and a Facebook page--they are going back to a less eco-friendly bag.
Mother nature is not pleased, but our ears are saved!
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1 comments:
Hi Jeff - Not to worry our 100% compostable bag is not going away. We're committed to renewable packaging solutions and will continue to use 100% compostable packaging on specially-marked Original flavor SunChips® snacks. In the meantime we're busy working on the next-generation bag that addresses consumer feedback, so stay tuned.
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